7IN Brand Mgmt Associate

Location Type: Not Specified

Industry: International

Company: 7-ELEVEN

With more than 13,000 stores in the U.S. and 84,000 stores globally, it is no wonder 7-Eleven, Inc. has been named an iconic brand. In addition to 7-Eleven stores, 7-Eleven, Inc. also operates and franchises Speedway, Stripes, Laredo Taco Company and Raise the Roost locations.

Since inventing the convenience industry in 1927, 7-Eleven has built a rich 96-year history filled with beloved products like Slurpee, Big Gulp and Big Bite, and fan-favorite holidays like Slurpee Day and Bring Your Own Cup Day.

Now, 7-Eleven is on a mission to contemporize the brand and redefine convenience – and we need your help.

The Brand Management Associate is responsible for supporting the development and implementation of global branding strategies, ensuring compliance with branding guidelines, and maintaining a consistent brand presence across all platforms. This role works closely with international Master Franchisees, Licensees, and internal teams to protect and enhance the 7-Eleven brand identity while contributing to various projects and initiatives.

Main Responsibilities:

Brand Compliance and Support:

• Provide guidance and assistance to Master Franchisees and Licensees to ensure adherence to branding guidelines and proper use of visual identities.
• Support the development and rollout of global branding strategies that align with organizational objectives.

Collaboration and Communication:

• Partner with internal teams to ensure brand consistency across platforms, media, and channels.
• Assist in the creation and editing of presentations, business documents, and official announcements, adhering to brand and communication policies.

Social Media Management:

• Manage, monitor, and post content on 7-Eleven International’s social media accounts, ensuring alignment with brand messaging.

Market Research and Analysis:

• Conduct research on competitors and industry trends to support brand strategy.
• Analyze global brand survey data to gain insights into customer preferences and perceptions.

Global Brand Coordination:

• Collaborate with group companies on brand management initiatives and projects.
• Develop and maintain a global brand repository, glossary, and data archives to improve efficiency and accessibility.

Event and Activation Logistics:

• Coordinate logistics for client events, brand activations, and promotional activities to enhance brand visibility.

KPIs

• Projects completed to time and budget standards identified in plans or leader communications
• Brand Standards documents updated and published for stakeholders
• Completion, publication, and maintenance of Global Brand Repository
• Annual completion of Global Brand research projects
• 7IN’s Social Media account management and growth

Job Requirement and Qualification:

Education: Bachelor’s degree in Marketing, Communications, Business, or related field.

Work Experience:

• 1-2 years of experience in marketing, branding, or a related role.

• Experience in communicating with business clients with strong verbal and written communication skills.

• Familiarity with Microsoft Office Suite, and SharePoint

• Experience working with social media platforms, digital marketing, and basic design tools (e.g., Canva, Adobe Creative Suite) is a plus.

• International experience a plus.

Language Skills: English proficiency, Japanese bi-lingual preferred

Travel Requirements: 0-15%

Core Competencies

• Excellent creativity and innovative skills with strong interpersonal communication to include written, verbal, and delivering persuasive presentations

• Collaborative, customer obsessed, assertive, motivated, and energetic professional who is passionate about creating value for the enterprise

• Self-initiative and persistence to deal with a high degree of ambiguity and drive clarity in key areas

• Detail orientation to gather, analyze and interpret data for input to key decisions

• Comfortable operating in fast-paced environment with high degrees of task, people and deadline pressure

• Knowledge and understanding of working with international teams

If an hourly or salary range is included in this ad it represents the range 7-Eleven in good faith believes is the range of compensation for this role at the time of this posting. The Company may ultimately pay more or less than the posted range. This range is only applicable for jobs to be performed in this state. This range may be modified in the future. No amount is considered to be wages or compensation until such amount is earned, vested, and determinable under the terms and conditions of the applicable policies and plans. The amount and availability of any bonus, commission, long-term incentive compensation, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company’s sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.

For a general description of all benefits 7-Eleven is offering in the US for the position, please visit this link.