Publicity Lead

Location Type: Hybrid

Industry:

Company: LRAough Ltd

About the job Publicity Lead

Summary
We’re seeking a dynamic Publicity Lead to plan and execute publicity campaigns for entertainment productions. This client-facing role involves strategy development, media relations, and campaign execution for multiple projects concurrently.

Key Responsibilities

Strategy & Campaign Planning:

• Develop effective publicity strategies for entertainment productions
• Plan and execute campaigns, collaborating with stakeholders

Media Relations:

• Build and maintain relationships with media across various platforms
• Identify and engage with media influencers
• Pitch and secure media coverage for clients

Content Development:

• Write compelling press materials, pitch letters, and promotional copy
• Develop and implement submission plans for publicity campaigns

Analysis & Reporting:

• Track campaign performance and media results
• Present clear, effective reports to clients

Collaboration:

• Work with team members to align strategies with company goals
• Support public relations initiatives as needed

Requirements

• Bachelor’s Degree in Public Relations, Communications, or related field
• Minimum 3 years agency experience with direct client interaction
• Strong media relationships in entertainment, trade, and culture
• Excellent organizational and multitasking skills
• Knowledge of current trends, lifestyle brands, and industry influencers
• Strong writing and interpersonal skills
• Experience in media relations and press campaign development
• Familiarity with Japanese Anime/Manga
• Proficiency in Office, PowerPoint, Outlook, and Internet

Preferred Qualifications

• Japanese language skills (speaking and reading)

Desired Skills

• Strong analytical and problem-solving abilities
• Passion for entertainment and pop culture

Benefits

• Comprehensive health care plan
• Paid Time Off
• Hybrid work model (subject to change based on business needs)

Join our team and help create exciting publicity campaigns for the entertainment industry!