Marketing Manager (Hybrid)

Job Type: Location Type: On-site

 

Enthought powers digital transformation for science. Our technology and deep scientific expertise enable faster discovery and continuous innovation. We solve complex problems for the most innovative and respected organizations across the life sciences, material sciences, chemical, and semiconductor industries.

The Marketing Manager is responsible for supporting Enthought’s go-to-market strategies by designing, executing, and managing integrated multi-channel marketing campaigns and related activities. The Marketing Manager will work closely with the Director of Marketing to execute and drive progress on projects in marketing’s portfolio to advance the company’s growth and revenue goals.

This role requires someone who is a creative/strategic thinker, highly organized, and can effectively collaborate with others. This position requires strong content marketing experience, and candidates will be asked to provide samples of relevant writing and design skills.

Responsibilities

• Work closely with the Director of Marketing and the Sales team to implement lead generation and demand generation strategies and campaigns to meet the company’s growth goals
• Implement and optimize multi-channel campaigns (email marketing, social media, paid advertising, webinars, in-person events) aligned with growth goals and revenue targets
• Responsible for directly contributing to marketing-sourced pipeline growth, campaign ROI, brand awareness scores, and lead quality
• Design and develop compelling original written and visual content that strategically aligns with the buyer journey, including thought leadership, social media, website, and sales enablement collateral
• Own the content calendar for social media channels
• Responsible for general graphic design needs related to content and promotion, adhering to brand guidelines
• Plan, implement, manage, and support webinar, trade show, and in-person event activities
• Contribute to the data reporting and analysis of marketing activities and outcomes
• Help maintain marketing data hygiene in CRM
• Manage simultaneous marketing projects with high quality outcomes and within deadlines, while managing up effectively
• Independently stay informed of the industry, competitive landscape, and marketing techniques, proactively suggesting new tactics or tools to maintain a competitive edge

Qualifications

• Bachelor’s or equivalent in Marketing, Communications, or a related field
• 5+ years of experience in a similar marketing role (preferably in tech, science, engineering, or consulting sectors)
• Key individual skills required include creative intelligence, passionate about learning, sense of urgency, openness in communication, and excellent project management
• Proven expertise in high quality content generation and promotion tactics; product marketing experience a plus
• Proficient in Adobe CC (Illustrator, InDesign, Photoshop)
• Experience with CRMs like Hubspot
• Ability to problem solve and contribute original ideas
• Excellent communication skills, both written and verbal
• An entrepreneurial mindset and adapt quickly to change
• Ability to work effectively and build relationships among employees at all levels
• Fluency in written Japanese a huge plus (but not required)

Enthought is headquartered in Austin, Texas, with offices in Cambridge, United Kingdom; Zürich, Switzerland; and Tokyo, Japan. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin.

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